Comcast Rolls Out —And it is Pretty Darn Competitive

Early in the day, on Friday, Comcast announced that it has finally completed its nationwide launch of the Xfinity Mobile platform; now available in all of the company’s sales channels throughout the whole of Comcast’s markets. You may be aware of the Xfinity entertainment service, of course, but Xfinity Mobile is something a little different.

As a cable/television provider, Xfinity aims to deliver a new kind of wireless service designed to support the way people use their phones today. Mainly, Xfinity Mobile will focus more on internet as the center of the mobile experience; the service works on Verizon’s mobile network, providing subscribers with access to 18 million Xfinity Wi-Fi hotspots.

According to Xfinity Mobile President Greg Butz, “We created a unique mobile experience that’s simple and saves customers money by connecting to our nationwide Wi-Fi network, and allows them to only pay for the data they use. Now that we’re available across all of our distribution platforms, including our retail locations in all of our markets, we look forward to introducing even more customers to Xfinity Mobile.”

Perhaps more importantly, Comcast now says that most people could be saving as much as 30 percent on their wireless bill by using Xfinity Mobile, when compared with traditional provider services. Actually, Sascha Segan, the Lead Mobile Analyst at PCMag, reported in April that Comcast’s rates are, as a matter of fact, “lower than what many people would be paying on legacy AT&T and Verizon family plans.” He also made sure to point out that “Comcast’s greatest challenge here is that everyone hates Comcast” [because they are notorious for their poor customer service].

With the service available to all Xfinity Internet customers, the mobile aspect can include up to five lines, all with unlimited talk and text. Then each Xifinity Mobile customer will receive 100 MB of shared data across all lines on the account; obviously with the understanding that you have access to all those hotspots. Still, there are two very straightforward data options:
• The UNLIMITED plan offers no usage limits at $45 per line for up to 5 lines (which, by the way, is the lowest unlimited price—per line—on the market today)
• The BY THE GIG plan offers 1 GB of shared cellular data across all lines on the account every month at $12 per gig.

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